Saving money is difficult as a business owner but the production of printed carrier bags could be a great marketing choice that works for your business as it costs a fraction of the budget. In this article, we will be looking into how can save your business money at the same time of saving yourself money in the long term.
Marketing Opportunity
One of the biggest benefits to paper bags is the marketing capabilities that come along with it. Not only is this a free form of marketing for large corporations, but there is also the complete control that you have over the process. With the design easily changed with just a few simple steps you can alter the design of the bags to fit around specific seasons.
Whether this is Christmas, Halloween or a 50% of sale for your store, this is the perfect way to market your business without spending a small fortune. Though it may take time to achieve this, paper bags can be stored and can be used at all points throughout the year. In addition to this, you can order a large sum and stack them as they do not take up a large amount of space.
Recycling Capabilities
In addition to them being a great opportunity for marketing, they are also recyclable making this a worthwhile investment for your business. Due to the composition of the paper, it can be recycled and reused to make another printed bag. This is beneficial for any business as it helps to reduce the carbon footprint as well as encourage your shoppers to reuse the bag.
In addition to them being recyclable, a large number of paper bags are compostable meaning that they will decompose over time. However, it is important to note that paper bags that have been treated or heavily printed on are much harder to recycle as the ink cannot be removed.
Reduction In Overhead Costs
Though recycling capabilities are important, it is also important to consider the overhead costs. Due to the makeup of the material, there is the capability to produce and order more bags in a bulk shipment. This is great for businesses that are looking to reduce their overhead costs as they can buy in bulk and store them in the stock room. However, it is important to ensure that they are in a cool, dry place as the bags will become soggy and rendered useless when they are exposed to water. Therefore, it may be beneficial for businesses to store them in paper bags or cardboard boxes to prevent them being affected by the elements.
Due to them being made of paper, the cost of branding is also reduced as it can be printed with ease, allowing you to have a wide range of designed manufactured to last you the year if you wish.
With this in mind, there are a number of reasons that you should opt for paper bags over plastic as it will help to reduce the carbon footprint of your business and promote an eco-friendly ethos.